Harnessing Home Improvement Expertise for Energy Efficiency

3-minute read | Jan 18, 2024

National Cut Your Energy Costs Day, observed annually on January 10th, offers an opportunity for home improvement contractors to educate homeowners on the importance of reevaluating their energy consumption and help them explore sustainable, cost-effective solutions that can lead to significant energy savings. Keep reading to learn how harnessing your home improvement expertise for energy efficiency can help your customers experience financial savings, provide critical environmental conservation measures, and help grow your business.

Contractor and client reviewing home project financing options

Energy Audits: The Starting Point

The journey towards energy efficiency often begins with a comprehensive energy audit. Home improvement contractors can conduct thorough assessments of a home’s energy use, identifying areas where improvements can be made. These audits cover various aspects of a home, including insulation, windows, heating and cooling systems, and appliances. By pinpointing specific areas of energy waste, contractors provide homeowners with a clear roadmap for enhancing their home’s energy efficiency.

Insulation and Weatherization

Adequate insulation and weatherization are fundamental in maintaining a home’s temperature and lowering its energy footprint. Contractors can help homeowners by installing new insulation materials in key areas like attics, walls, and basements. Additionally, sealing gaps around doors, windows, and ductwork prevents heat loss, further reducing energy consumption. These improvements not only cut energy costs but also enhance indoor comfort.

Upgrading to Energy-Efficient Appliances and Systems

Home improvement contractors can advise on selecting and installing energy-efficient appliances, such as ENERGY STAR-certified heating and cooling systems, water heaters, and refrigerators. These appliances consume less energy than standard models, offering long-term savings on utility bills. Contractors can also assist in installing programmable thermostats, which optimize heating and cooling schedules, contributing to further energy savings.

Harnessing Renewable Energy

Incorporating renewable energy solutions like solar panels and battery storage is a forward-looking approach that contractors can facilitate. These systems reduce reliance on traditional energy sources, leading to substantial savings and a smaller carbon footprint. Contractors with expertise in renewable energy can provide valuable insights into the most suitable options for a particular home, considering factors like location, climate, and energy needs.

Embrace Sustainable Design Features

Contractors can incorporate sustainable design elements such as skylights, solar tubes, and strategic landscaping to enhance natural lighting and insulation, reducing the need for artificial lighting and temperature control.

Utilize Energy Efficient Materials

Advancements in materials technology mean that everything from roofing shingles and siding to windowpanes, insulation, and appliances can contribute to energy savings. Contractors can utilize these materials to improve aesthetics and boost the home’s energy efficiency.

Raise Awareness of Energy Efficiency Rebates and Incentives

Many homeowners are unaware of the financial incentives available for energy efficiency upgrades. Information on rebates and incentives helps educate homeowners and makes energy improvements more affordable and attractive.

Ease the Burden Through Offering Customer Financing

The path to a more energy-efficient home, while filled with benefits, can come with financial hurdles. This is where customer financing becomes a game-changer. By offering flexible financing options, contractors can help homeowners bridge the gap between their energy-saving aspirations and the practicalities of upfront investment. Financing solutions can ease the burden, allowing homeowners to implement necessary improvements immediately and pay for them over time. As a result, the path to energy efficiency becomes accessible to a broader audience, ensuring that more homes can benefit from reduced energy costs and contribute to a more sustainable future.

This is where Salal Dealer Direct comes in.

By partnering with Salal Dealer Direct, home improvement contractors can offer their customers a convenient way to pay for their energy efficiency services without having to come up with a large lump sum of cash upfront.

Partner Forward with Salal Dealer Direct

We team up with contractors nationwide to provide their customers with affordable financing for various solar and home improvement projects.

We can offer some of the most competitive rates and dealer fees because we’re part of a member-owned credit union. That means our profits return to our members—and business partners—through lower rates and fewer fees.

Our Dealer Direct Financing programs feature:

  • An online loan application with fast credit decisions and a high approval rate.
  • Terms and loan amounts are available to fit various budgets and project sizes.
  • Partners pay ZERO dealer fees on our standard program.

How to Start Offering Salal Dealer Financing to Customers

We’re serious about helping your business grow with fast funding times and personalized support from a dedicated and experienced team of lending specialists. To get started, our dealer application process requires these documents:

  • Completed dealer questionnaire
  • Current income statement and balance sheet
  • Copy of business license and/or contractor’s license


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